Market Highlights
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Bristol Myers Squibb highlighted the FDA’s approval of Breyanzi for heavily pre-treated MZL, shared new data at ASH 2025, and premiered a new DTC campaign theme.
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BeOne Medicines featured Brukinsa’s landmark results in CLL at ASH 2025 and provided transition guidance for its new, more convenient formulation.
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AstraZeneca announced an upcoming combination regimen of Calquence with venetoclax and featured multiple presentations at ASH 2025 on B-cell malignancies.
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Johnson & Johnson presented fixed-duration regimen outcomes with Imbruvica and announced a cost adjustment for 2026.
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Lilly expanded regulatory momentum with Jaypirca’s new CLL/SLL indication and shared positive data from a first-of-its-kind head-to-head trial at ASH 2025.
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Genentech announced FDA approval of a Lunsumio subcutaneous formulation, offering a more time-efficient care option.
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AbbVie promoted the premiere of a short film it supported about the personal experiences of those living with CLL.
Questions about this SnapShot or other markets?
U.S. MARKETS
Christine Alongi
alongi@dtwresearch.com
GLOBAL MARKETS
Robin Cefalo
cefalo@dtwresearch.com
SOCIAL MEDIA MARKETS
Andrew Carney
carney@dtwresearch.com