The Q4 2025 Multiple Sclerosis Market Highlights New Approval, Biosimilar Launch, And Pipeline Momentum 

Market Highlights

  • TG Therapeutics launched a new patient-centered campaign for Briumvi in RMS, while also highlighting treatment uptake trends, brand differentiation, and access support.

  • Novartis activated several campaigns, shaping a prominent presence around Kesimpta in RMS messaging during the quarter. The materials also referenced patient support resources.

  • Novartis announced the approval of Rhapsido and introduced it as a newly available oral treatment option, generating early clinician awareness while promoting educational programming and patient access initiatives.

  • Sanofi outlined regulatory and clinical developments for tolebrutinib in progressive multiple sclerosis, reinforcing its differentiated scientific profile while also introducing a metaverse-based platform exploring the disease.

  • Sandoz announced the US launch of Tyruko, a multiple sclerosis biosimilar referencing Tysabri, establishing value-based positioning while highlighting Sandoz One Source support resources.

Questions about this SnapShot or other markets?

U.S. MARKETS

Christine Alongi
alongi@dtwresearch.com

GLOBAL MARKETS

Robin Cefalo
cefalo@dtwresearch.com

SOCIAL MEDIA MARKETS

Andrew Carney
carney@dtwresearch.com